Kittipot is creative director for his company that produces quality and reliable content and design for social change, a demanding role in a world that is bombarded by misleading social media content. A former journalist–he was editor-in-chief of Be Magazine and Creative Living Magazine–he has always been a voice for the underprivileged, and he hopes to be able to encourage others–government organisations, private corporations, individuals and future generations–to show real concern for the environment and social impact. When in doubt, he always asks himself questions that address life. His favourite film is "Seabiscuit: An American Legend" that shows the underdog fighting to prove himself. Empathy for others and taking action are his driving forces in life, powered by lots of coffee. He looks forward to the day that Thailand can successfully overcome issues of corruption, take affirmative climate action, and build sustainable cities and communities.