Kit  Kittirattana

Kit Kittirattana

COO & Co-Founder, Freshket

Industry : Business

Kit graduated in accounting and finance and much of his career
has been spent in consultancy, specifically espousing finance
accounting and technology modules. His core strengths are in
business process improvement, financial shared services, business
consolidation and business intelligence. He has also worked with
McKinsey & Company, Thai Union Group PCL and PwC Thailand.
Before establishing Freshket he was head of logistics and operations
at FoodPanda. In 2017, he launched Freshket, a mobile web-based
platform that links the food supply industry, helping simplify the
management of restaurant supply chains. Freshket’s e-marketplace
links farms with restaurants through a B2B model. With Covid
impacting the hospitality industry so drastically, Freshket also
expanded to a B2C model to suit the individual customer. In 2020
Freshket raised US$3 million in its Series A funding to upgrade
technologies, enhance efficiencies in its supply chain management
and improve its customer service platform. Through technology, he
aims to become the most trusted and sustainable end-to-end food
supply chain platform in Thailand that benefits all parties involved in
the food supply ecosystem.

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